Lidl Stiftung & Co. KG Wiki - Supermarket Company
Lidl Stiftung & Co. KG Wiki - Supermarket Company
Description of Lidl Stiftung & Co. KG :
Lidl Stiftung & Co. KG, formerly Schwarz Unternehmenstreuhand KG, is a German global discount supermarket chain, based in Neckarsulm, Germany, that operates over 10,000 stores across Europe and the United States.Company Overview :
Trading name : Lidl
Formerly : Schwarz Unternehmens Treuhand KG
Founded : Company founded in 1930; First discount store opened in 1973
Type : Private
Industry : Retailing
Founder : Dieter Schwarz
Headquarters : Neckarsulm, Germany
Number of locations : 10,000+ in 28 European countries and the United States
Area served : Europe, United States
Key people : Jesper Højer (CEO)
Products : Discount store
Trivia :
- Lidl is the chief competitor of the similar German discount chain Aldi in several markets, including the United States.
- In October 2009, Lidl Movies was launched in the United Kingdom.
- In January 2012, Lidl launched bakeries in their stores across Europe.
- In August 2013, Lidl UK also launched an online photo service, which prints photos and photo gifts at discounted prices.